Designer Peerumakorn, or Kai, has gained recognition for her high-end streetwear designs that seamlessly blend chic and rock-and-roll aesthetics, with a significant emphasis on ethnic textiles. Her passion for design dates back to childhood when she sketched clothes for her paper dolls, leading her to enroll in dressmaking courses at the Alliance Française. She also makes a point of using cultural roots in her design as a thematic approach, and supporting society, working with youth and women’s groups around the country in tandem with the Ministry of Social Development and Human Security. Her belief in the power of peace through cultural and religious diversity was acknowledged with the International Cultural Heritage Awards from Sweden's World Peace Awards in 2018. In 2000, Kai was the first Asian designer to receive the prestigious De Fêlé De Mode awards from France, previously granted to renowned figures like Thierry Mugler and Alexander McQueen. Further accolades included the Woman Power Awards in 2022 at the Woman Power Global Event. Her work ranges from fashion to uniform designs for both local and international organisations. Her role models are Jean Paul Gaultier and Vivienne Westwood.