MANAGING DIRECTOR, SAMPRAN RIVERSIDE
Industry :
Business
Social :
As third-generation owner of the renowned eco-cultural destination Suan Sampran, Arrut is acclaimed for elevating the property by spearheading an Organic Social Movement known as the Sampran Model. This initiative serves as a sustainable solution addressing issues in tourism, food and agriculture, environment, health, and the economy. Holding a degree in chemical engineering, he garnered experience in investment banking before joining the family business. With a vision to procure quality produce directly from farmers for his restaurant outlets, Arrut undertook the challenge of persuading farmers to embrace traditional organic farming. To support them financially during the transition, he secured grants. Gradually, he established a collective comprising nearly 200 farmers, creating a network of buyers from the hospitality industry through the Thai Organic Consumer Association (TOCA) that was founded 4 years ago. Introducing blockchain technology, Arrut streamlined the distribution and authentication of food produced by the collective. In 2015, his brother launched Patom Organic Living, a traceable and sustainable Thai organic brand. The city-based Patom Organic Living Café, a part of this brand, donates 3% of its revenue to the Sookjai Foundation that supports initiatives related to organic farming practices.
As third-generation owner of the renowned eco-cultural destination Suan Sampran, Arrut is acclaimed for elevating the property by spearheading an Organic Social Movement known as the Sampran Model. This initiative serves as a sustainable solution addressing issues in tourism, food and agriculture, environment, health, and the economy. Holding a degree in chemical engineering, he garnered experience in investment banking before joining the family business. With a vision to procure quality produce directly from farmers for his restaurant outlets, Arrut undertook the challenge of persuading farmers to embrace traditional organic farming. To support them financially during the transition, he secured grants. Gradually, he established a collective comprising nearly 200 farmers, creating a network of buyers from the hospitality industry through the Thai Organic Consumer Association (TOCA) that was founded 4 years ago. Introducing blockchain technology, Arrut streamlined the distribution and authentication of food produced by the collective. In 2015, his brother launched Patom Organic Living, a traceable and sustainable Thai organic brand. The city-based Patom Organic Living Café, a part of this brand, donates 3% of its revenue to the Sookjai Foundation that supports initiatives related to organic farming practices.