Kanachai “Kit” Bencharongkul

Kanachai “Kit” Bencharongkul

MANAGING DIRECTOR, MOCA BANGKOK

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After graduating with a degree in architecture from the Architectural Association School of Architecture in the UK, Kanachai “Kit” Bencharongkul found his creative path in photography. His passion led him to work with top fashion magazines and contribute to global causes, including a special exhibition with UNHCR that earned him the “Stand with Refugees” Award. Today, Kit is Managing Director of MOCA Bangkok, Thailand’s largest private museum of contemporary art. In this role, he aims to bridge the gap between traditional institutions and younger audiences. He also curates ART Space by MOCA at the Four Seasons Hotel Bangkok, creating opportunities for emerging and established artists to reach broader audiences.

Beyond art and photography, Kit is passionate about health and wellness, especially through an active lifestyle and water sports. This inspired him to co-found Planto Monster, a brand of plant-based supplements. Designed for active individuals, the brand’s clear protein drinks are light, easily absorbed, and taste like fruit juice – offering a refreshing alternative to traditional protein products. Balancing creativity with well-being, Kit Bencharongkul is a new-generation leader shaping Thailand’s cultural and wellness landscapes through vision, sensitivity, and innovation.

Kanachai “Kit” Bencharongkul

Friday Future Lister: MOCA Through Kanachai "Kit" Bencharongkul’s Lens

Insight into Kanachai “Kit” Bencharongkul’s creative journey at MOCA,  where history and contemporary art come together through curation and storytelling.

A museum’s role is never fixed. It moves between preservation and progression, holding history while allowing new ideas to emerge. When this balance is achieved, a museum becomes a bridge connecting generations, cultures and ways of seeing.

At the Museum of Contemporary Art (MOCA), this dialogue between past and present is guided by Kanachai “Kit” Bencharongkul, whose approach is shaped by the belief that history and contemporary thought should exist side by side. Over a day spent walking through the museum, we spoke with him about his journey with MOCA passed down from his father, the vision and his approach to curating and storytelling and how he continues to bring this space to life in his own way. 

Courtesy of Koktail Thailand

Layering Disciplines and Building a Creative Path

Kit’s journey began at a young age. While it wasn’t yet about taking responsibility for or stepping into a leadership role at MOCA, the experience naturally became part of his upbringing. MOCA was founded by Thai telecommunications mogul Boonchai Bencharongkul in 2012. 

he says with a smile.

Courtesy of Koktail Thailand

The process of building MOCA shaped Kit’s early interest in architecture. Growing up around drawings and plans, that world naturally became part of him. He later graduated from the Architectural Association (AA) School of Architecture in London before returning home.

Along the way another passion took shape. Drawn to see the world through a camera lens, Kit became especially interested in photographing people. Over time he realised that architecture was not the path he wanted to pursue. Compared to his peers, he felt his passion lay elsewhere.

He followed that instinct by enrolling in short three-month photography courses in England and New York. In the end architecture and photography came together, guiding him toward a single creative direction when he took on the role of Managing Director at MOCA in 2019.

Kit sees the museum as a space that holds two responsibilities at once: preserving the foundations of Thai art while creating room for new voices to emerge. He often returns to the importance of the permanent collection of the museum, which traces the roots of Thai art and cultural heritage. By grounding the museum in this history, Kit believes contemporary art can be understood as part of an ongoing story, where tradition and new perspectives exist side by side. 

Courtesy of Koktail Thailand

Emotion, Craft and Dialogue:  Experiencing MOCA Through Kit’s Eyes

Courtesy of Koktail Thailand

MOCA unfolds across five levels and houses Thai art across generations, with the fifth floor presenting contemporary art from international artists across regions, and the ground floor serving as a home for temporary exhibitions, where new ideas and voices take shape. When he selects works for the museum, Kit begins with instinct. 

This approach becomes most visible through MOCA’s temporary exhibitions. Invited artists present new work that enters into dialogue with the permanent collection and with artists from earlier generations. 

Kit explains. 

This belief comes to life upstairs, where a contemporary painting may hang beside the work of a national artist, creating moments of connection across time. These encounters between different generations, practices and perspectives are what Kit finds most compelling. 

Courtesy of Koktail Thailand

Koktail asked him to delve into his favourite corner or moments he remembers well 

Courtesy of Koktail Thailand
Courtesy of Koktail Thailand

Thinking Outside the Museum: ART Space at Four Seasons Hotel

His vision encompasses the hotel industry where he has launched ART Space by MOCA at the Four Seasons Hotel Bangkok, creating opportunities for emerging and established artists to reach a broader audience. 

Kit on Growth and Creativity

Through MOCA, Kit continues to shape a space that feels both rooted and evolving, inviting visitors to experience art not as something distant, but as something deeply connected to the world around them. 

Courtesy of Koktail Thailand

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