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April Fools’ Day was yesterday, and Bangkok’s jokesters were clearly having the time of their lives, laughing their heads off and telling the boldest lies. It’s also prime time for advertising, with brands rolling out fake products that are either so outrageous they have to be fake or just believable enough to make you pause. Naturally, these are the kind of posts that get screenshotted and sent straight to the group chat.
T.S. Eliot called April “the cruellest month,” and we’re starting to think he meant it for our stomachs, because laughing at these brands’ absurd antics is no small workout. Koktail has rounded up 11 of the most ridiculous “fake” products (one sneaky exception included) that might just leave you in stitches.
We all drool over sizzling pork fat on a hot grill, but what if that same goodness went straight onto your lips? Imagine walking through Bangkok under the blazing April sun, and suddenly catching a whiff of something insanely tempting coming from your own mouth. Yep, it’s a lip balm made from pork fat, keeping your lips soft and moisturised, so good your hungry friends might try to sneak a taste if you’re not careful.
Gym rats will tell you to pile on the chicken if you want to bulk before cutting down to that lean, chiselled look. But let’s be real, chewing endless chicken can wreck your jaw. Why not drink it instead? Forget the usual chocolate protein shake. Grab your protein straight from the high-quality sauce. And not plain boiled chicken either. Fried chicken protein shake gives you the fats you need to… well, maybe a little more than a six-pack.

This one might be a hit with the ladies. Sometimes you just want to wander through the aisles at your own pace, taking your time, but your boyfriend keeps whining about how “we have to go home now” because his video game buddies are waiting in the lobby, or that his legs are killing him from all the walking. If you want to escape all the yapping, consider dropping him off at one of these booths and enjoy the rest of your day in peace.
As if the sound of popcorn crunching wasn’t already enough, now there’s a conveyor belt buffet in the theatre while some of us are just trying to watch the movie in silence. The smells of grilled pork and shrimp hit you right as the actors are giving it their all on screen. Delightful, right? But seriously, if this ever became a real thing, cinephiles might have a hard time focusing. Our eyes would naturally follow whatever’s next on the belt. Imagine the sizzle of the grill right as the climax unfolds. Is this what the future of cinema looks like?
Well, it’s certainly a bold look… If you’re the type who thinks pimples are nothing more than a conspiracy propagated by the skincare industrial complex and have zero fear of ants, a chocolate facial mask might just be your new best friend. Just be careful where you wear it. Slathered all over your face, it could turn any casual stroll into a scene straight out of a prank video. Just maybe don’t go leaping out of dark alleys with it on, you might give unsuspecting passersby a heart attack.
Menthol inhalers (aka ya doms) are practically a survival tool in Thailand. Sure, they keep your nose clear, but they also help you cope with the relentless heat. Most locals carry one with them, but fishing it out of a bottomless bag and twisting off the cap can be a hassle. So, what if you could just drink it instead? Coffee or milk tea infused with Thai herbs might sound adventurous, and yes, in some cases, it could end up causing chaos in the loo. But at least it’s refreshing, right?
Alright, this chocolate craze is starting to get out of hand. What was once a TikTok sensation is now sitting alongside your noodle in a bowl. At this point, we really have to ask ourselves: is Dubai chocolate actually that good, or has my terminally online friend been overselling it this whole time? Either way, if this were real, it would almost certainly blow up on the internet overnight. And honestly, part of us hopes it actually becomes a thing.
Vending machines that dispense full meal packages aren’t exactly futuristic – just not something you see on every corner in Thailand. But restaurant-quality set meals? Now that’s where things start to get a little ambitious. Pulling that off would take more than just a clever machine; it’d be a logistical miracle. But if someone did crack it? Convenience stores might start sweating. Imagine restaurant-grade meals, neatly packed and waiting for you at the press of a button, scattered all over Bangkok. It sounds wildly impractical, which is exactly why it also sounds like a brilliant idea.
This one’s for the beer lovers – proper ones. Because let’s be honest, getting drunk is only part of the fun. The real ones care about the taste, and somehow, in Bangkok’s ridiculous heat, even a regular beer starts hitting different. And of course, every tourist follows the same rule: you come to Thailand, you drink Chang. No questions asked. It’s got an elephant on it; what more convincing do you need? But beer that has a crunchy texture? Well, if you can get drunk on potato chips, anything is possible.
Babycakes – best known for their mayongchid cheesecake and their clever packaging (including that box where you can rearrange cake pieces to form new messages) – decided to have a little fun this April Fools’ Day. Their big “announcement”? A lunch box packed with Thai classics: Hainanese chicken rice, somtum, pad thai, and khao krapow moo krob with a perfectly runny fried egg.
All the heavy hitters, neatly packed as if they were just as delicate as their signature cheesecakes. It’s equal parts absurd and impressive. And honestly, who knows? At this rate, the bakery might just pivot to savoury and start showing up a few actual chefs along the way.
SOURI has unveiled its latest creation: hamburger-shaped macarons, and while it looks exactly like the kind of thing you’d dismiss as an April Fools’ joke, it turns out to be very real. Playing a slightly meta game, the brand leans into the idea that anything outrageous around this time must be fake, only to flip that expectation and catch us off guard. Once again, we fall for our own assumptions. Still, whether it’s a clever gimmick or actually delicious isn’t something you have to guess; you can try it yourself and decide. So, do you believe it’s real?
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