Vicharee Vichit-Vadakan

Co-founder, The Kinnest Group

Industry : Business

The Kinnest Group is the creative force behind businesses ranging from F&B to community spaces. Co-founded by Vicharee Vichit-Vadakan, the group seeks to create thoughtful brands and experiences based on decisions that nurture and inspire. One such project is the COMMONS, a collective of eco-conscious business that strive to be environmentally-friendly and give back to society. It includes initiatives such as a community fridge, in which the COMMONS’ food vendors are encouraged to deposit their surplus produce for re-distribution, produce that would otherwise go to waste. The surplus food is then collected by Thai Scholars of Sustenance who makes sure it reaches orphanages and halfway homes. For Vicharee, the long term value the group seeks to create goes beyond financial—they hope to bring together businesses and communities that are kind and compassionate.