{"id":17087,"date":"2025-05-16T11:24:33","date_gmt":"2025-05-16T11:24:33","guid":{"rendered":"https:\/\/www.koktailmagazine.com\/?p=17087"},"modified":"2025-05-16T11:24:34","modified_gmt":"2025-05-16T11:24:34","slug":"virgin-active-thailand-puts-real-wellness-in-the-spotlight","status":"publish","type":"post","link":"https:\/\/www.koktailmagazine.com\/th\/2025\/05\/16\/virgin-active-thailand-puts-real-wellness-in-the-spotlight\/","title":{"rendered":"Virgin Active Thailand Puts Real Wellness in the Spotlight"},"content":{"rendered":"

Forget the pressure of picture-perfect fitness goals \u2013 social wellness club Virgin Active Thailand is inviting people to embrace wellness in a way that feels real, sustainable and empowering.<\/strong><\/h2>\n\n\n\n

Today\u2019s fitness culture is shifting. More people are turning away from extreme workouts and rigid routines, choosing instead to focus on balance, mental wellbeing and sustainable health. It\u2019s less about pushing harder \u2013 and more about feeling better, mentally and physically. Looking at the Thai trend, Virgin Active\u2019s latest wellness survey reveals that 71% of Thais plan to prioritise their health and wellbeing this year. Additionally, 78% say self-care is now their top wellness priority, underscoring a broader shift towards a more mindful and holistic approach to fitness.<\/p>\n\n\n\n

It\u2019s the perfect moment to make wellness a priority. Embracing this evolving mindset, Virgin Active Thailand introduces a fresh take on fitness through its new global direction, Where Wellness Gets Real. Launched in late 2024, the campaign moves beyond superficial goals to highlight expert-led holistic wellness that supports the mind, body and lifestyle. In Thailand, this vision comes to life through the Real Wellness My Way campaign \u2013 highlighting real stories from members who\u2019ve made meaningful changes by focusing on what matters most to them. <\/p>\n\n\n\n

Meet the Faces of Real Wellness<\/strong><\/h2>\n\n\n\n

\u201cWe introduced our Real Wellness Ambassadors because Thai consumers are demanding something more meaningful,\u201d says Julien Bera, Country Director of Virgin Active Thailand and Singapore. \u201cReal wellness isn\u2019t about a one-size-fits-all formula \u2014 it\u2019s about guiding people towards their own personal, fulfilling journey.\u201d<\/p>\n\n\n\n

Chosen through a nationwide search, the members are Nawabhorn Rungsri, Panuphan Sukpiti, Supakarn Apinantakorn and Torkiat Chomphoobut. Each one brings their own perspective, highlighting personal journeys shaped by consistency, balance and a more mindful approach to wellness, as Koktail discovers through their stories.  <\/p>\n\n\n\n

Wellness, Redefined for a New Generation<\/strong><\/h2>\n\n\n\n

The Real Wellness My Way campaign brings a mini-docuseries that follows the Ambassadors\u2019 journeys, offering a light, honest and relatable glimpse into what living well looks like in everyday life. It offers a refreshing twist on the new trend of exercising for a new generation.<\/p>\n\n\n

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Courtesy of Virgin Active Thailand<\/figcaption><\/figure>\n<\/div>\n\n\n

\u201cWellness isn\u2019t just about looking good. It\u2019s about feeling connected to yourself,<\/p>\n\n\n\n

finding fulfilment and letting go of the pressure to be perfect,\u201d says Supakarn<\/p>\n\n\n\n

Apinantakorn.<\/p>\n\n\n\n

Supakarn reflects through his journey that chasing what doesn\u2019t align with your body is not beneficial. It\u2019s about tuning into your body, finding joy in movements that feel good and making time for mental health, nutrition and connection. Everyone is different and exercise should be tailored to each individual\u2019s body and health needs.<\/p>\n\n\n

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Courtesy of Virgin Active Thailand
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\u201cWellness isn\u2019t about pushing ourselves to the limit, it\u2019s about listening to ourselves and taking care in all areas of life,\u201d shares Nawabhorn Rungsri.<\/p>\n\n\n\n

For Nawabhorn, wellness is about embracing a sustainable, self-aware approach that prioritises how you feel, rather than chasing perfection or giving in to pressure. As for a new generation, it\u2019s about making choices that support your overall wellbeing \u2013 from getting enough rest and eating nourishing food to moving in ways that feel good, maintaining emotional balance and fostering meaningful connections. <\/p>\n\n\n\n

No More One-Size-Fit All Fitness<\/strong><\/h2>\n\n\n\n

As the four ambassadors share their journeys, the key takeaway is that real wellness is about finding what works best for you. These Ambassadors prove that wellness has no one-size-fits-all approach and there\u2019s no single path to achieving it.<\/p>\n\n\n

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Courtesy of Virgin Active Thailand
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Panuphan Sukpiti hopes to encourage others to let go of the pressure to conform and start creating a version of wellness that feels right for them, one that\u2019s grounded in joy, sustainability and personal meaning.<\/p>\n\n\n\n

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And Torkiat Chomphoobut offers a heartfelt reminder that wellness belongs to everyone, no matter where they begin. It\u2019s not about doing it perfectly \u2014 it\u2019s about listening to yourself, honouring your pace and finding what feels right for your body and mind.<\/p>\n\n\n\n

A Movement to Watch<\/strong><\/h2>\n\n\n\n

What Virgin Active Thailand is doing goes beyond just workouts. It\u2019s about bringing wellness to everyone, with real voices leading the way. By flipping the script on traditional fitness, Virgin Active makes wellbeing more approachable, enjoyable and personal, making it a real wellness at its core. From relaxing in a sleep pod or the Himalayan salt room to challenging yourself on the climbing wall, there\u2019s something for everyone. The variety of classes, including reformer pilates, yoga, high-intensity training and cardio, are designed to suit different needs and levels. In addition, calming experiences like sound baths and the aqua spa pool plus support from certified experts allow Virgin Active to create a space where wellness fits into real life.<\/p>\n\n\n\n

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Courtesy of Virgin Active Thailand<\/figcaption><\/figure>\n\n\n\n
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Courtesy of Virgin Active Thailand<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

The full version of the Real Wellness My Way docuseries is now available to watch via: <\/p>\n\n\n\n

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