{"id":12174,"date":"2024-10-28T00:00:00","date_gmt":"2024-10-28T00:00:00","guid":{"rendered":"https:\/\/www.koktailmagazine.com\/?p=12174"},"modified":"2024-11-05T05:22:52","modified_gmt":"2024-11-05T05:22:52","slug":"can-thai-designers-really-make-sustainability-sexy","status":"publish","type":"post","link":"https:\/\/www.koktailmagazine.com\/th\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/","title":{"rendered":"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?"},"content":{"rendered":"<h3 class=\"wp-block-heading\">The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely want to wear. Spoiler: We think they can.<\/h3>\n<p><span id=\"docs-internal-guid-adff05bd-7fff-d801-13a2-29a817bc3e51\"><\/span><\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">As the fashion industry grapples with its impact on the environment, sustainability has emerged as a hot topic. In Thailand, a new wave of designers is taking on this challenge, proving that sustainable fashion can be stylish and sexy. This article explores three standout brands&mdash;Pipatchara, PYVET and Fah Chak&mdash;that exemplify how creativity and environmental responsibility can go hand in hand.<\/p>\n<h1 class=\"wp-block-heading\">Pipatchara: Artistry in Recycled Elegance<\/h1>\n<p dir=\"ltr\" style=\"text-align: justify;\">Founded in 2018 by sisters Pipatchara and Jittrinee Kaeojinda, Pipatchara&#8217;s philosophy centres around &ldquo;Fashion for Community.&rdquo; This ethos prioritises sustainable production methods and emphasises collaboration with local artisans.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">One of Pipatchara&rsquo;s hallmark features is its use of recycled plastic to create striking, triangle-shaped designs. The various hues of their garments come from different types of plastic, crafted into clothing as well as bags and accessories that stand out for their originality and style. The pieces are not just beautiful; they tell a story of environmental consciousness and local community support.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">Pipatchara has gained a following among celebrities. Lisa Lalisa wore a stunning dress from the brand to Tag Heuer&rsquo;s party during the Monaco F1 Grand Prix 2024. Similarly, Thai-Italian singer Valentina Ploy donned Pipatchara for her performance as the opening act for Coldplay at Rajamangala Stadium. Their designs prove that sustainability can be both eye-catching and appealing to high-profile figures.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span id=\"docs-internal-guid-01645c07-7fff-6760-13a2-7667f91979c3\"><\/span><\/p>\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C7b2tb3PvUX\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/C7b2tb3PvUX\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/C7b2tb3PvUX\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by LISA (@lalalalisa_m)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script> <\/p>\n<h1 class=\"wp-block-heading\">PYVET: Timeless Silk Meets Modern Chic<\/h1>\n<p dir=\"ltr\" style=\"text-align: justify;\">Founded by designer Platt Pladh&iuml;, PYVET brings together the elegance of traditional silk with a modern twist. The brand&rsquo;s design philosophy revolves around respecting the history of silk while creating pieces that resonate with contemporary aesthetics. With an emphasis on artistry, PYVET&#8217;s creations are wearable works of art.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">The brand&#8217;s designs are heavily influenced by the styles of the 1970s, featuring bold colours and intricate patterns. The use of high-quality silk and expert tailoring results in garments that feel luxurious while also being sustainable.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">PYVET also participated in The Silk Festival 2023, promoting sustainable development through the Silk Success Sustainability Project. This initiative highlights the importance of maintaining traditional textile craftsmanship while embracing modern design. Celebrities have also embraced PYVET&rsquo;s pieces, further solidifying its reputation as a brand that combines sustainability with style. By showcasing the beauty of traditional woven fabrics, PYVET demonstrates that sustainable fashion can be timelessly chic and enticing.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span id=\"docs-internal-guid-8c716eb6-7fff-e500-80ff-2a76325b8b6a\"><\/span><\/p>\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DBRBONOznIP\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DBRBONOznIP\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DBRBONOznIP\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by ???? (@bow_maylada)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script> <\/p>\n<h1 class=\"wp-block-heading\">Fah Chak: Practical Elegance for the Modern Woman<\/h1>\n<p dir=\"ltr\" style=\"text-align: justify;\">Launched in 2016 by designer Fah Chakshuvej, Fah Chak&#8217;s WO+MAN line focuses on creating stylish and practical clothing for modern women. The brand emphasises the importance of thoughtful garment construction, often experimenting with how flat materials can be transformed into three-dimensional designs. This approach ensures that every piece is not only fashionable but also functional.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">Fah Chak&rsquo;s designs range from casual weekend wear to elegant evening gowns, all featuring details that enhance the wearer&rsquo;s confidence. The brand&#8217;s outerwear, for instance, includes detachable sleeves, allowing for versatility as temperatures change. Fah Chak understands that modern women need clothes that reflect their busy lifestyles, offering stylish options for both work and play.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">Sustainability is at the core of Fah Chak&#8217;s mission. The brand avoids toxic dyes and animal products, opting instead for materials that are gentle on the planet. In 2023, Fah Chak collaborated with Sansiri to create The Mirage, a collection of lounge furniture made from recycled materials. This initiative highlights how fashion and design can contribute to sustainable living, proving that sexy style doesn&rsquo;t have to come at the expense of the environment.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span id=\"docs-internal-guid-9ef40aec-7fff-7bc5-9b82-cd72ce62885c\"><\/span><\/p>\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C9heryJS7l9\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/C9heryJS7l9\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/C9heryJS7l9\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by Monchanok Saengchaipiangpen (@momonchanok)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script> <\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">As the fashion industry continues to confront its environmental impact, Thai designers are proving that sustainability can be sexy and stylish. The brands&rsquo; designs not only appeal to aesthetics but also reflect a deeper purpose. As consumers become more aware of the environmental impact of their choices, the demand for stylish, sustainable clothing is likely to grow. Thai designers have the opportunity to set an example, showing the world that fashion can be both beautiful and responsible.<\/p>\n<p dir=\"ltr\" style=\"text-align: justify;\">The challenge remains: can sustainability become a lasting trend in fashion? The answer lies in the creativity and innovation of designers who are willing to push boundaries of what it means to be fashionable. With the right mindset, sustainability can indeed become sexy, appealing to a new generation of consumers who value both style and substance.<\/p>\n<p style=\"text-align: justify;\"><span id=\"docs-internal-guid-7127bcc9-7fff-e3a7-a092-9b4f2bd6215a\"><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely want to wear. Spoiler: We think they can. As the fashion industry grapples with its impact on the environment, sustainability has emerged as a hot topic. In Thailand, a new wave of designers is [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":12144,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[48,1],"tags":[],"class_list":["post-12174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-iconic-picks","category-identities"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?<\/title>\n<meta name=\"description\" content=\"The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.koktailmagazine.com\/th\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/\" \/>\n<meta property=\"og:locale\" content=\"th_TH\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?\" \/>\n<meta property=\"og:description\" content=\"The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.koktailmagazine.com\/th\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/\" \/>\n<meta property=\"og:site_name\" content=\"Koktail Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/koktailmag\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-28T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-05T05:22:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2024\/11\/83b1672bd328d71cfaed151e72f13946.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"646\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sarunrat Ardpruksa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarunrat Ardpruksa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u0e19\u0e32\u0e17\u0e35\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/\"},\"author\":{\"name\":\"Sarunrat Ardpruksa\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#\\\/schema\\\/person\\\/ac506910109ced5e7147add85a492d0d\"},\"headline\":\"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?\",\"datePublished\":\"2024-10-28T00:00:00+00:00\",\"dateModified\":\"2024-11-05T05:22:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/\"},\"wordCount\":799,\"publisher\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.koktailmagazine.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/83b1672bd328d71cfaed151e72f13946.png\",\"articleSection\":[\"Iconic Picks\",\"Identities\"],\"inLanguage\":\"th\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/\",\"url\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/\",\"name\":\"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.koktailmagazine.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/83b1672bd328d71cfaed151e72f13946.png\",\"datePublished\":\"2024-10-28T00:00:00+00:00\",\"dateModified\":\"2024-11-05T05:22:52+00:00\",\"description\":\"The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/#breadcrumb\"},\"inLanguage\":\"th\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"th\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.koktailmagazine.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/83b1672bd328d71cfaed151e72f13946.png\",\"contentUrl\":\"https:\\\/\\\/www.koktailmagazine.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/83b1672bd328d71cfaed151e72f13946.png\",\"width\":1140,\"height\":646},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/2024\\\/10\\\/28\\\/can-thai-designers-really-make-sustainability-sexy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.koktailmagazine.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#website\",\"url\":\"https:\\\/\\\/www.koktailmagazine.com\\\/\",\"name\":\"Koktail Media\",\"description\":\"Koktail is a media brand that recognizes people with ideas, from all walks of life, that are doing great things for Thailand.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.koktailmagazine.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"th\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#organization\",\"name\":\"Koktail Media\",\"url\":\"https:\\\/\\\/www.koktailmagazine.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"th\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.koktailmagazine.com\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/KK_NEWLOGO-012-scaled.png\",\"contentUrl\":\"https:\\\/\\\/www.koktailmagazine.com\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/KK_NEWLOGO-012-scaled.png\",\"width\":2560,\"height\":752,\"caption\":\"Koktail Media\"},\"image\":{\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/koktailmag\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.koktailmagazine.com\\\/#\\\/schema\\\/person\\\/ac506910109ced5e7147add85a492d0d\",\"name\":\"Sarunrat Ardpruksa\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"th\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4b1b2caf82b5c7cb1b9bbb0233ab85124ad1e882e9825d0a842f3111c776b693?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4b1b2caf82b5c7cb1b9bbb0233ab85124ad1e882e9825d0a842f3111c776b693?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4b1b2caf82b5c7cb1b9bbb0233ab85124ad1e882e9825d0a842f3111c776b693?s=96&d=mm&r=g\",\"caption\":\"Sarunrat Ardpruksa\"},\"description\":\"Next to her grey cat is her favourite place to be. She can\u2019t survive a day without matcha or a latte, and her love for everything green shows in the colours she surrounds herself with. A lover of art, literature, museums, and good tunes, her Sundays are for getting lost in Bangkok\u2019s old town, seeking inspiration and creativity in every corner.\",\"url\":\"https:\\\/\\\/www.koktailmagazine.com\\\/th\\\/author\\\/sarunrat_ardpruksa\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?","description":"The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.koktailmagazine.com\/th\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/","og_locale":"th_TH","og_type":"article","og_title":"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?","og_description":"The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely","og_url":"https:\/\/www.koktailmagazine.com\/th\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/","og_site_name":"Koktail Media","article_publisher":"https:\/\/www.facebook.com\/koktailmag\/","article_published_time":"2024-10-28T00:00:00+00:00","article_modified_time":"2024-11-05T05:22:52+00:00","og_image":[{"width":1140,"height":646,"url":"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2024\/11\/83b1672bd328d71cfaed151e72f13946.png","type":"image\/png"}],"author":"Sarunrat Ardpruksa","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sarunrat Ardpruksa","Est. reading time":"4 \u0e19\u0e32\u0e17\u0e35"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/#article","isPartOf":{"@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/"},"author":{"name":"Sarunrat Ardpruksa","@id":"https:\/\/www.koktailmagazine.com\/#\/schema\/person\/ac506910109ced5e7147add85a492d0d"},"headline":"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?","datePublished":"2024-10-28T00:00:00+00:00","dateModified":"2024-11-05T05:22:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/"},"wordCount":799,"publisher":{"@id":"https:\/\/www.koktailmagazine.com\/#organization"},"image":{"@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/#primaryimage"},"thumbnailUrl":"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2024\/11\/83b1672bd328d71cfaed151e72f13946.png","articleSection":["Iconic Picks","Identities"],"inLanguage":"th"},{"@type":"WebPage","@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/","url":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/","name":"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?","isPartOf":{"@id":"https:\/\/www.koktailmagazine.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/#primaryimage"},"image":{"@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/#primaryimage"},"thumbnailUrl":"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2024\/11\/83b1672bd328d71cfaed151e72f13946.png","datePublished":"2024-10-28T00:00:00+00:00","dateModified":"2024-11-05T05:22:52+00:00","description":"The eco-crisis in fashion raises the question of whether Thailand\u2019s designers can transform sustainability from a buzzword into something people genuinely","breadcrumb":{"@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/#breadcrumb"},"inLanguage":"th","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/"]}]},{"@type":"ImageObject","inLanguage":"th","@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/#primaryimage","url":"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2024\/11\/83b1672bd328d71cfaed151e72f13946.png","contentUrl":"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2024\/11\/83b1672bd328d71cfaed151e72f13946.png","width":1140,"height":646},{"@type":"BreadcrumbList","@id":"https:\/\/www.koktailmagazine.com\/2024\/10\/28\/can-thai-designers-really-make-sustainability-sexy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.koktailmagazine.com\/"},{"@type":"ListItem","position":2,"name":"Fashion\u2019s Secret: Can Thai Designers Really Make Sustainability Sexy?"}]},{"@type":"WebSite","@id":"https:\/\/www.koktailmagazine.com\/#website","url":"https:\/\/www.koktailmagazine.com\/","name":"Koktail Media","description":"Koktail is a media brand that recognizes people with ideas, from all walks of life, that are doing great things for Thailand.","publisher":{"@id":"https:\/\/www.koktailmagazine.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.koktailmagazine.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"th"},{"@type":"Organization","@id":"https:\/\/www.koktailmagazine.com\/#organization","name":"Koktail Media","url":"https:\/\/www.koktailmagazine.com\/","logo":{"@type":"ImageObject","inLanguage":"th","@id":"https:\/\/www.koktailmagazine.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2025\/09\/KK_NEWLOGO-012-scaled.png","contentUrl":"https:\/\/www.koktailmagazine.com\/wp-content\/uploads\/2025\/09\/KK_NEWLOGO-012-scaled.png","width":2560,"height":752,"caption":"Koktail Media"},"image":{"@id":"https:\/\/www.koktailmagazine.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/koktailmag\/"]},{"@type":"Person","@id":"https:\/\/www.koktailmagazine.com\/#\/schema\/person\/ac506910109ced5e7147add85a492d0d","name":"Sarunrat Ardpruksa","image":{"@type":"ImageObject","inLanguage":"th","@id":"https:\/\/secure.gravatar.com\/avatar\/4b1b2caf82b5c7cb1b9bbb0233ab85124ad1e882e9825d0a842f3111c776b693?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4b1b2caf82b5c7cb1b9bbb0233ab85124ad1e882e9825d0a842f3111c776b693?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4b1b2caf82b5c7cb1b9bbb0233ab85124ad1e882e9825d0a842f3111c776b693?s=96&d=mm&r=g","caption":"Sarunrat Ardpruksa"},"description":"Next to her grey cat is her favourite place to be. She can\u2019t survive a day without matcha or a latte, and her love for everything green shows in the colours she surrounds herself with. A lover of art, literature, museums, and good tunes, her Sundays are for getting lost in Bangkok\u2019s old town, seeking inspiration and creativity in every corner.","url":"https:\/\/www.koktailmagazine.com\/th\/author\/sarunrat_ardpruksa\/"}]}},"_links":{"self":[{"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/posts\/12174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/comments?post=12174"}],"version-history":[{"count":0,"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/posts\/12174\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/media\/12144"}],"wp:attachment":[{"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/media?parent=12174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/categories?post=12174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.koktailmagazine.com\/th\/wp-json\/wp\/v2\/tags?post=12174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}