Kanachai “Kit” Bencharongkul

MANAGING DIRECTOR, MOCA BANGKOK

Industry : Business

After graduating with a degree in architecture from the Architectural Association School of Architecture in the UK, Kanachai “Kit” Bencharongkul found his creative path in photography. His passion led him to work with top fashion magazines and contribute to global causes, including a special exhibition with UNHCR that earned him the “Stand with Refugees” Award. Today, Kit is Managing Director of MOCA Bangkok, Thailand’s largest private museum of contemporary art. In this role, he aims to bridge the gap between traditional institutions and younger audiences. He also curates ART Space by MOCA at the Four Seasons Hotel Bangkok, creating opportunities for emerging and established artists to reach broader audiences.

Beyond art and photography, Kit is passionate about health and wellness, especially through an active lifestyle and water sports. This inspired him to co-found Planto Monster, a brand of plant-based supplements. Designed for active individuals, the brand’s clear protein drinks are light, easily absorbed, and taste like fruit juice – offering a refreshing alternative to traditional protein products. Balancing creativity with well-being, Kit Bencharongkul is a new-generation leader shaping Thailand’s cultural and wellness landscapes through vision, sensitivity, and innovation.