FIRA Beach Club Phuket celebrates its first anniversary with The Call of FIRA, a two-day event that unveils refreshed culinary direction, entertainment and a Mediterranean spirit above the cliffs of Kata overlooking the Andaman Sea.

There are places that appear on the horizon quietly before they gather a momentum that feels entirely their own, and FIRA Beach Club, resting high on the cliffs of Kata, has become one of those rare destinations.

Over the course of a single year, it has evolved from a newcomer into a much spoken about sanctuary where Mediterranean ease meets the beauty of the Andaman Sea, and where flavour, rhythm and atmosphere is expressed with a sense of hospitality. Its first anniversary, celebrated through a two-day event known as The Call of FIRA, invites guests to return to the hilltop and rediscover what life can feel like when it unfolds above the sea.

The Call of FIRA introduces a new direction for the club, one that echoes what the past year has built. It presents an elevated culinary vision, refreshed entertainment and inventive formats that are new to the hilltop and hint at the momentum gathering beneath the surface.

The Sunset Ritual Returns With a One Night Culinary Showcase

The celebration begins on Saturday, 22 November, with the return of The Sunset Ritual, a signature experience that has become part of FIRA’s personality. From the late afternoon onwards, the terraces shift into a vibrant open kitchen as 11 guest chefs join Executive Chef Ramón Verano in a one night collaboration.

The gentle roar of open fire and the scent of spice rise into the cooling air while deep, hypnotic sounds and the texture of live percussion guide the evening into a slow rhythm. Performers navigate the terraces with ease, flames flicker against the pool’s surface and the light of the setting sun softens into a warm glow that seems to suspend time for those who gather there. The ritual does not rush. It moves with intention and creates a feeling that something special is taking place.

A New Oversized Mediterranean Brunch for Sunlit Celebration

On Sunday, 23 November, the atmosphere shifts into daylight with the introduction of The Mediterranean Brunch, a new oversized brunch format created for the season. Guests are welcomed to generous shared tables that stretch across the terraces and look out toward the Andaman, and the mood is one of relaxed abundance. Live stations present mezze, seafood and freshly grilled selections that reflect the spirit of the Mediterranean. A groovy singer and a series of performances bring an easy liveliness to the afternoon while the poolside energy evolves into a sunlit celebration that feels communal and distinctly FIRA.

The Beginning of a Renewed Season on the Hilltop

The Call of FIRA serves both as an anniversary event and the beginning of the new season. In the weeks ahead, the club will unveil an updated Mediterranean inspired menu shaped by Executive Chef Verano, alongside a renewed weekly calendar and a strengthened music programme that introduces international DJs and emerging resident talents. This new chapter aims to bring the elements of cuisine, music and atmosphere together with greater harmony so that the identity of the club continues to set its own rhythm above Phuket.

The anniversary weekend marks the start of a new era for the hilltop. With a broader culinary vision, revitalised entertainment and a richer Mediterranean spirit, FIRA Beach Club steps confidently into its second year, continuing to craft an experience that feels alive, expressive and entirely its own.

FIRA Beach Club welcomes guests daily from midday until late, and reservations can be made at reservations@firaphuket.com, with further details available through Instagram at @firaphuket or by calling +66 0 92 958 8621.

228 6 7 Khok Tanod Road, Karon, Mueang Phuket District, Phuket 83100